Kaplan University

Bachelor of Science in Business Administration - Marketing

The Bachelor of Science in Business Administration program is designed to help prepare students to pursue a variety of positions in the field of business while incorporating communication skills, critical thinking, and technical competencies required in the modern workplace. Study to acquire a breadth of knowledge that provides a foundation appropriate for work in the field. Students may personalize their degree by choosing a career focus area. Career focus areas allow you to focus your elective choices on a specific area of study that best fits your desired career path. If you would like to pursue employment or career advancement in firms that emphasize the sale and marketing of products and services to consumers, businesses, and industries, consider this career focus area.

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