Colorado Technical University

Bachelor of Science in Business Administration - Marketing

The Bachelor's (BSBA) in Marketing is designed to prepare graduates to be well qualified for exciting, fast-paced careers in PR, Direct Response Marketing, Retail Management, New Product Planning, International Marketing and many. This online degree program will prepare graduates with an understanding of the intricate relationships between organizations and their customers. Course content has been developed to emphasize current marketing trends and opportunities for success. Some of the courses in the Bachelor's (BSBA) in Marketing degree program include: Consumer Behavior Fundamentals, Personal Selling and Customer Focus, Marketing Research Practices, Integrated Marketing Strategies, Principles of Advertising and Public Relations, and Applied Marketing Management. CTU Online students with no previous college experience can complete this online degree program in about 2 1/2 years. Students with prior college credit, military experience or an Associate's Degree may be eligible for the CTU Online Baccalaureate Degree Completion Program. In some cases, this may shorten the length of the program to 15 months. You can earn nine CTU Academic Certificates as you work toward the completion of your Bachelor's (BSBA) in Marketing without adding classes or increasing tuition.


Higher Learning Commission of the North Central Association of Colleges and Schools

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